Influencer marketing
Dec 30, 2022
As marketers, over the last couple of years, we’ve all either included an ‘Influencer Marketing’ component as part of our overall 360 marketing campaigns or watched, discussed or critiqued one done...
Recent trends show that brands are moving away from the herd with non-traditional marketing
Dec 27, 2022
“John Cena and 4 others followed DrinkPrime”.
That’s the notification I woke up to on a random Tuesday morning. Now, why would John Cena, an American wrestler and actor, follow DrinkPrime, an Indian...
Dec 20, 2022
By Yulia Aslamova, Head of Asia, DRIM- India's 1st performance-based influencer marketing platform.
Image Source; Google
Nov 30, 2022
By Yorick Pinto, Creative Director, BC Web Wise on Influencer Marketing changing Landscape with Advent of Technology
Mar 27, 2022
As the preference for influencer marketing is rapidly increasing among brands, the content creator community’s growth is expected to continue.
Dec 29, 2021
Influencer marketing is an integral part of digital marketing that has been gaining popularity as the most effective tool for measuring the success of business-led initiatives.
