Branding
Aug 09, 2021
India’s ace shuttler and Tokyo Olympics 2021 Bronze medal winner PV Sindhu is likely to file cases against twenty companies that have used her popularity in a branding concept called the moment...
Apr 22, 2018
Merchandising, which has not picked up as anticipated, is a huge opportunity for IPL and the franchisees to monetise the brand
Nov 08, 2017
Advertising has always been about connecting brands with people. With the evolution of technology,