Allu Arjun's Pushpa: The Rise Most Searched Movie On Fire TV In 2022
Allu Arjun Pushpa: The Rise was the most searched movie on Fire TV as per the annual edition of Amazon Fire TV Streaming Trends Report 2022. With the growing popularity of internet-based content, Indian households spent more than four hours per day binge-watching on their connected TVs As regional content gained preference in the last year; Fire TV users enjoyed content in more than 12 languages with Hindi, Telugu, Tamil, Malayalam and Bengali topping the list.
Other highlights of the Amazon Fire TV Streaming Trends Report:
Indians placed six search queries every second through Alexa on Fire TV
Indians gravitated towards adding more laughter to their life last year by choosing Comedy as the most streamed genre of content. Horror and Cartoons were the other two most-searched genres
In 2022, Pushpa: The Rise was the most searched movie on Fire TV, followed by Brahmāstra and The Kashmir Files
Shah Rukh Khan, Amitabh Bachchan and Alia Bhatt continued to rule the hearts of millions of movie-buffs –taking the first three spots in the list of most searched actors through Alexa on Fire TV
Taarak Mehta Ka Ooltah Chashma made it to the top of the search list on Fire TV for the second year in a row, followed by Anupamaa and Indian Idol
Motu Patlu, Peppa Pig, and Doraemon were the most searched kid’s content
India loves streaming free content
Online content explosion led to a 44% increase in viewership of free content platforms
YouTube, Mini TV and MX Player were the most streamed free content platforms
Record-breaking viewership on Fire TV
October witnessed maximum video streaming during the year credits to the T20 World Cup, and new content releases around movies and web series including Ram Setu, Doctor G, Mismatched Season – 2, The Rings of Power – Season Finale, Four More Shots Please! – Season 3, Maja Ma, The Peripheral, Jurassic World Dominium, The White Lotus, among others
India vs Pakistan T20 World Cup match on 23rd October’22 recorded the highest viewership on a single day
FIFA World Cup led to a 10X increase in JioCinema streaming on Fire TV
NOTE: The above information is based on aggregated data of content streamed and searched on Fire TV in India from January– December 2022.
Also Read: Pushpa: The Rise Makes 10 million Rubles at Russia Box Office